[Special Offer] Justin Welsh – The Operating System

Features

Part 1: Introduction
• Welcome
• My Journey

Part 2: The foundation

• Defining your sub-niche
• Your Persona Build
• Trait #1: Backstory
• Trait #2: Polarization
• Trait #3: Short Stories

Part 3: Content Creation

• Path #1: Leading Your Audience
• Path #2: Discovering For Your Audience
• Path #3: Reporting To Your Audience
• The New & Improved Content Matrix
• Rapid Content Iteration
• Daily Content Workflow
• Copywriting 101
• Using Analytics to Repurpose

Part 4: Building Your Audience

• Audience Interaction
• Finding Relevant People
• Interacting with Top Performers

Part 5: LinkedIn Lead Capture

• The Profile Funnel
• The “Hero” Section Of Your Profile
• Telling Prospects What You Do
• Closing With Social Proof & CTA

Part 6: Business Workflow

• Inbound Prospecting Strategy
• Outbound Prospecting Strategy
• Selling On LinkedIn

BONUS: Community

• How to accelerate growth with a team