Ryan Deiss – Content & Commerce Summit 2017

Features

• DAY 1 the focus is on new and emerging commerce models, and what’s actually working today in ecommerce, digital publishing, and subscription commerce. Some “can’t miss” sessions include:
  The Rise of Content & Commerce and why “blended” business models are the future of retail
  The Unbundling of Everything – Brand loyalty doesn’t mean what it once meant… here’s how your media or product brand can still appeal to today’s fickle consumers
  Gated Commerce – Why traditional ecommerce stores are DEAD, and why that’s a good thing for upstart retailers
  Selling Subscription – Whether it’s premium content or a “box of the month,” we’ll cover how to get more people paying you monthly
  Be Like Amazon – How to beat the largest retailer in the world at their own game by modeling the things they do best… even on a fraction of their budget
• DAY 2 we shift to tactics, specifically methods for increasing your traffic and conversions. Some of the topics we’ll cover include:
  The death of “interruption advertising” and what will almost certainly replace it…
  The “Squatty Potty Secret” to making even boring product videos go viral. (And no, it doesn’t have to be poop-related.)
  Massive Mobile Optimization Tips… including the simple mobile header change that improved conversions by 14%.
  The Rise of Bots – How “conversational selling” could be the key to beating your competition… and Amazon
  Automated Email Followup Campaigns that nearly DOUBLE sales from the traffic and customers you’re already getting
  How To Leverage Influencers to drive sales and grow your brand the right way
• DAY 3 is all about THE FUTURE. Together, we’ll hop on a virtual time machine and discuss how bots, AI, virtual reality, augmented reality, and other emerging technologies will shape how products will be sold in the future. You’ll also get a sneak peek at our next big project as we “open the kimono” on a new venture we’re officially launching at the event.

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